Just look at the benchmarks. Take this phone, if you have one, and compare it to the iPhone. Better yet, play a game, or read something on S4 then try to do the same on the iPhone.I don''t know which governance of the 5th order decided to play secret "fan boy" marketing, but iPhone has died a while back. I honestly don''t think that''s going to effect the global market, as long as one makes more money, and we make the deal.As far as this phone goes. Yes. It''s plastic. But it''s lighter than you think it should be possible. Yes. The design is boring as hell. But once you see the screen, it''s simply amazing, how much resolution this bad boy commands. Yes, it''s faux aluminum, but who the hell care? I have yet to see an iPhone user carry their "amazingly beautiful" iPhone without some ugly ass case that adds about an inch on every side.Do you know what''s so great about this phone? It''s the fact that people who knows, and who does their research knows that this is the best phone in the market... EVER, and there is a large enough market to protect this phone from shattering and it''ll still have this massive HD screen at more pixels than the iPhone.I like this phone. Not just for the game, but the speed of how things happen. Real Racing 3. My phone! The graphic on this phone is amazing, and I''m pretty sure, iPhone isn''t there yet. They''re so riding the good thing for the last 10 years or so, they forgot what made them great in the first place. I mean, come on, give Jonathan Ive the 90% control of the company, and have the corporate MBA''s run the BS.You''re just judging the book by its cover if you like Apple anything. Trust me, as an industrial designer/graphic designer for a long time, I''ve grew up MAC. Now, they''re obsolete, and they ride on their reputation. Don''t get me started on their tax evasion from USA, and modern day sweat shops they run to make your precious crap-phone.  It''s so outdated, having iPhone today is like having only the beepers when the Motorola Razor came out.After few weeks, I think Samsung did a good job. I actually prefer how HTC does UX, and they do it a lot better than Samsung, and Samsung needs some people who can speak up to their management, because I think they have no leadership at that company. If they had, they would know that even though people are right handed, and especially right handed, people would hold the phone on their left to use the phone with their right hand. Why the hell is the back button on the right side? Also, why is the home button a push button when either side of the home button is a touchscreen buttons. Tactically, it''s the stupidest thing ever. I don''t want to tap, then push. Honestly, I don''t want to push anything, because my mind doesn''t want to adjust to that ONE button that requires more pressure than the other buttons (like the keyboard).I found that this phone gets really greasy. No idea why. I''ve had a lot of phones in my life, but this phone, for some reason, gets my hands greasy. No matter how much I wash my hands, and clean the phone, it just gets greasy, which is something that''s never happen to me before. It''s almost like the plastic and the screen is injected with grease, almost like an iphone.Battery life at 2600mAh is at 40% by noon from 7 am on normal use, like reading the news, playing few games, checking emails, sending emails, taking few pictures.  That''s with constantly killing task through Samsung''s own task killer program.Anker battery is what I got, since they guarantee the NFC with the phone, since apparently that''s a big problem with the aftermarket batteries. Something about resetting the data, or something...Overall:I wish it had another OS, like one from HTC. I really liked my HTC android. It was intuitive, and the design was thought out, both industrial, and software wise... The only thing about HTC One is that you can''t change the battery on it. That''s the only reason why I got this phone, and I don''t really reg... oh what am I saying... I wish HTC One can have the back plate open, then I would of gotten than, even though the bench mark for Galaxy S4 is higher than HTC One.If you have an amazing car, but if you can''t drive it around the corner, because the car isn''t balanced and not thought out, then your slightly under power, better balance car will make you happier at the end of the day.Overall, Samsung needs to hire some new UX people, because they all either suck, or the corporate decision that''s conservative is what''s killing this amazing piece of phone that can, if you want, take you back to the future.